Books
‘Inside Apple’ by Adam Lashinsky Now Available in the iBookstore
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'Inside Apple' by Adam Lashinsky
INSIDE APPLE book is now available to download and read on the iBookstore and Amazon Kindle. Those interested in getting that find the direct links below.
About the book
INSIDE APPLE reveals the secret systems, tactics and leadership strategies that allowed Steve Jobs and his company to churn out hit after hit and inspire a cult-like following for its products.
If Apple is Silicon Valley’s answer to Willy Wonka’s Chocolate Factory, then author Adam Lashinsky provides readers with a golden ticket to step inside. In this primer on leadership and innovation, the author will introduce readers to concepts like the “DRI” (Apple’s practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual ritual in which 100 up-and-coming executives are tapped a la Skull & Bones for a secret retreat with company founder Steve Jobs).
Based on numerous interviews, the book offers exclusive new information about how Apple innovates, deals with its suppliers and is handling the transition into the Post Jobs Era. Lashinsky, a Senior Editor at Large for Fortune, knows the subject cold: In a 2008 cover story for the magazine entitled The Genius Behind Steve: Could Operations Whiz Tim Cook Run The Company Someday he predicted that Tim Cook, then an unknown, would eventually succeed Steve Jobs as CEO.
While Inside Apple is ostensibly a deep dive into one, unique company (and its ecosystem of suppliers, investors, employees and competitors), the lessons about Jobs, leadership, product design and marketing are universal. They should appeal to anyone hoping to bring some of that Apple magic to their own company, career, or creative endeavor.
- Download from iBookstore
- Download from Amazon Kindle
Popularity: 1% [?]
Apple to Announce “GarageBand For eBooks” During Educational Event This Thursday
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Apple Education Event
Apple has managed an upcoming event on this Thursday, January 19th. In which the giant company will reveal its latest plans in digital textbooks through the iBookstore. Some speculated Apple will make the digital books publishing more attractive to authors — think “GarageBand for eBooks.”
Apple is said to be working with major publishers since June. McGraw-Hill is one of them. According to The Wall Street Journal:
McGraw-Hill Cos., Pearson and Houghton Mifflin Harcourt are among the education-publishing companies most likely affected by an Apple textbook announcement. The companies have experimented with interactive approaches, such as allowing students to take quizzes as they read and hear audio for foreign-language study, but many digital textbooks have looked a lot like their physical counterparts.
McGraw-Hill has been working with Apple on its announcement since June, a person familiar with the matter said. It wasn’t known whether Pearson and Houghton Mifflin also would participate.
According to Ars Technica’s, Apple will unveil “GarageBand for eBooks” on January 19th.
At the same time, however, authoring standards-compliant e-books (despite some promises to the contrary) is not as simple as running a Word document of a manuscript through a filter. The current state of software tools continues to frustrate authors and publishers alike, with several authors telling Ars that they wish Apple or some other vendor would make a simple app that makes the process as easy as creating a song in GarageBand.
Our sources say Apple will announce such a tool on Thursday.
Steve Jobs told biographer Walter Isaacson that he wanted to revolutionize textbooks and make them digital and interactive. We are about to see that vision come true.
Popularity: 1% [?]
Amazon Launches Web-Based Kindle Cloud Reader
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While Apple was harsh with their recent changes to the iOS terms. many expected the big players in eBook world will have to pull their apps. It seems Amazon’s popular Kindle app adheres to Apple’s terms But at the same time, they were also working on an alternative.
Amazon and its Kindle brand are making some new moves today on iOS with a brand new amazing WebApp.
Branded Cloud reader, Amazon’s new Web-based Kindle reader is one of the most accomplished HTML5 WebApps you’ve probably seen so far. As its name indicates, it’s an eBook reader that lives in the clouds, or more precisely, in your browser. It’s aimed to work with any browser (besides the iPhone for now), but the app seems to feel particularly at home on the iPad, especially once you add it to your home screen and get rid of the url bar.
As you would expect, the app lets you log in to your Amazon account, access all your books, and read them. It’s very well done, and while the animations and looks of the reading mode aren’t as good as iBook’s, the WebApp is still fully capable of downloading books for offline reading, changing fonts, or accessing your notes. Downloading books will even count against your download limit. Swiping through pages is done through simple taps or gestures.
On the downside, purchasing books is still done through Amazon’s website, and the experience isn’t as great as it could be. This is a smart move by Amazon, isn’t it?!
[via TechCrunch ]
Popularity: 2% [?]
Ron Howard Will Not Direct Dan Brown’s Latest Book: The Lost Symbol
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According to some insiders, Ron Howard will not be directing Dan Brown‘s latest Robert Langdon adventure The Lost Symbol. He has directed and produced both of Sony Pictures’ films based on Dan Brown’s bestselling novels, The Da Vinci Code (in 2006) and Angels & Demons (2009). He is only looking to produce the film for Sony Pictures this time around, So Sony Pictures has started looking for a new helmer.
“Ron told Amy Pascal and Michael Lynton that he was not going to be directing Dan Brown’s novels anymore,” an insider tells me. “He just didn’t want to do that thing over and over, the same character and the same stories.”
Tom Hanks in the other side is still set to reprise his role in the film as the Harvard symbologist Robert Langdon.
if you look at Howard’s box office track record as a director since his Oscar-winner A Beautiful Mind (2001), the Dan Brown films were his most successful with such wide release movies as Missing, Cinderella Man, and The Dilemma all underperforming.
Not to mention, The Lost Symbol sold 1 million hardcovers and e-books in the U.S., the UK, and Canada on its first day, making it the fastest-selling adult novel in history.
[via deadline]
Popularity: 4% [?]
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