Peter Jackson Responds to The Hobbit 48fps Controversy
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Martin Freeman as Bilbo Baggins in The Hobbit
Warner Bros. screened 10 minutes footage of Peter Jackson‘s upcoming The Hobbit: An Unexpected Journey at CinemaCon, and it was screened in 48 Frames Per Second. The issue is that a lot of people seemed to be disappointed with the new projected standard. Many said that the footage was terrible and non-cinematic.
After such complaints Director Peter Jackson recently talked to Entertainment Weekly about these concerns, and he hopes critics would change their minds after seeing the movie as a whole:
At first it’s unusual because you’ve never seen a movie like this before. It’s literally a new experience, but you know, that doesn’t last the entire experience of the film–not by any stretch, [just] 10 minutes or so. That’s a different experience than if you see a fast-cutting montage at a technical presentation.
I can’t say anything. Just like I can’t say anything to someone who doesn’t like fish. You can’t explain why fish tastes great and why they should enjoy it.
There can only ever be a real reaction, a truthful reaction, when people actually have a chance to see a complete narrative on a particular film.
However the movie, The Hobbit: An Unexpected Journey, will be showed with 6 different formats; 3D, 2D, IMAX 3D, each in 48fps and ordinary 24fps.
Watch the trailer released earlier below:
official Synopsis:
“The Hobbit: An Unexpected Journey” follows title character Bilbo Baggins, who is swept into an epic quest to reclaim the lost Dwarf Kingdom of Erebor, which was long ago conquered by the dragon Smaug. Approached out of the blue by the wizard Gandalf the Grey, Bilbo finds himself joining a company of thirteen dwarves led by the legendary warrior, Thorin Oakensheild. Their journey will take them into the Wild; through treacherous lands swarming with Goblins and Orcs, deadly Wargs and Giant Spiders, Shapeshifters and Sorcerers. Although their goal lies to the East and the wastelands of the Lonely Mountain first they must escape the goblin tunnels, where Bilbo meets the creature that will change his life forever … Gollum. Here, alone with Gollum, on the shores of an underground lake, the unassuming Bilbo Baggins not only discovers depths ofguile and courage that surprise even him, he also gains possession of Gollum’s “precious” ring that holds unexpected and useful qualities … A simple, gold ring that is tied to the fate of all Middle-earth in ways Bilbo cannot begin to know.
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Samsung Hires Flashmob to ‘WAKE UP’ Apple Users
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Samsung Hires Flashmob to ‘WAKE UP’ Apple Users
It wasn’t enough for Samsung when they started their anti-iPhone and “get samsunged” campaign months ago, today Samsung sent a paid flashmob to Apple’s retail store in Sydney, Australia to try to “Wake Up” iPhone users.
Its Samsung’s most ridiculous move yet, they sent hordes of chanters people dressed in black to protest outside of an Apple retail store. with a clear message written: Wake Up!
It’s believed that this is Samsung’s Galaxy S III marketing, which was put together by Australian creative agency Tongue.
The ‘Wake up.’ campaign has also seen the words written on the bottom of Bondi Ice Bergs pool, as well as on a series of billboards placed around town. There was also a website at wake-up-australia.com.au that allegedly counts down to the May 3 launch for the Galaxy S III which is Apple’s iPhone primary rival.
[via mactrast]
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Apple Q2 2012 Results: $39.2 Billion Revenue, 35.1 Million iPhones, 11.8 Million iPads Sold
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Apple Q2 2012 Results: $39.2 Billion Revenue, 35.1 Million iPhones, 11.8 Million iPads Sold
Apple posted their Q2 2012 financial results for the Q1 calender year, Q2 fiscal year that ended on March 31, 2012. Revenue of $39.2 billion, with 11.8 million iPads, 35.1 million iPhones and 4 million Macs sold.
We’re thrilled with sales of over 35 million iPhones and almost 12 million iPads in the March quarter,” said Tim Cook, Apple’s CEO. “The new iPad is off to a great start, and across the year you’re going to see a lot more of the kind of innovation that only Apple can deliver.”
“Our record March quarter results drove $14 billion in cash flow from operations,” said Peter Oppenheimer, Apple’s CFO. “Looking ahead to the third fiscal quarter, we expect revenue of about $34 billion and diluted earnings per share of about $8.68.
Here are some points of interest during the financial call:
- Quarterly net profit of $11.6 billion
- iPhone units sold: 35.1 million
- Macs: 4 million
- iPads: 11.8 million
- iPods: 7.7 million
- Total revenues: $39.2 billion
- iPhone 4S available in 100 countries on 230 carriers.
- The iOS ecosystem continues to expand.
- Over 600,000 apps are now available on the App Store.
- 200,000 apps specifically made for iPad.
- iTunes now has over 28 million songs.
- Cumulatively, iOS devices have sold over 365 million units to date.
- iCloud now has 125 million customers since its launch in October.
- Average 18,000 visitors per store per week.
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