Posts Tagged ‘Steve Jobs’
Here is an interesting description of the iCloud as Apple‘s Steve Jobs describes his personal computing environment at the time— back in 1997. Watch WWDC ’97 keynote below: fast forward to 00:14:00 if you wish.
“I have computers at Apple, at NeXT, at Pixar and at home. I walk up to any of them and log in as myself, it goes over the network and finds my home directory on the server and… I’ve got my stuff wherever I am…”
“…we were able to take all of our personal data, our home directories we call them, off of our local machines and put them on a server, and the software made that completely transparent…”
“…so in the last seven years, do you know how many times I have lost any personal data? Zero. Do you know how many times I have backed up my computer? Zero.”
Apple has just announced that CEO Steve Jobs and other executives will take the stage on June 6th to unveil next-generation software. It’s the first time for Apple to mention iCloud specifically:
Apple is also, promising over 100 technical sessions. Full press release below:
Apple® CEO Steve Jobs and a team of Apple executives will kick off the company’s annual Worldwide Developers Conference (WWDC) with a keynote address on Monday, June 6 at 10:00 a.m. At the keynote, Apple will unveil its next generation software – Lion, the eighth major release of Mac OS® X; iOS 5, the next version of Apple’s advanced mobile operating system which powers the iPad®, iPhone® and iPod touch®; and iCloud®, Apple’s upcoming cloud services offering.
CUPERTINO, California—May 31, 2011—Apple® CEO Steve Jobs and a team of Apple executives will kick off the company’s annual Worldwide Developers Conference (WWDC) with a keynote address on Monday, June 6 at 10:00 a.m. At the keynote, Apple will unveil its next generation software – Lion, the eighth major release of Mac OS® X; iOS 5, the next version of Apple’s advanced mobile operating system which powers the iPad®, iPhone® and iPod touch®; and iCloud®, Apple’s upcoming cloud services offering.
WWDC will feature more than 100 technical sessions presented by Apple engineers. Mac® developers will see and learn how to develop world-class Mac OS X Lion applications using its latest technologies and capabilities. Mobile developers will be able to explore the latest innovations and capabilities of iOS and learn how to greatly enhance the functionality, performance and design of their apps. All developers can bring their code to the labs and work with Apple engineers.
For more details, visit the Apple Worldwide Developers Conference 2011 website at developer.apple.com/wwdc.
Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and has recently introduced iPad 2 which is defining the future of mobile media and computing devices.
Carmine Gallo shares this interesting story on Forbes, shortly after becoming CEO, Mark Parker talked to Steve Jobs on the phone asking for some tips:
Jobs was “absolutely right,” Parker admitted, adding that Nike “had to edit” when making business decisions:
“Do you have any advice?” Parker asked Jobs. “Well, just one thing,” said Jobs. “Nike makes some of the best products in the world. Products that you lust after. But you also make a lot of crap. Just get rid of the crappy stuff and focus on the good stuff.”
But “Can anyone innovate like Apple?”
Parker said Jobs paused and Parker filled the quiet with a chuckle. But Jobs didn’t laugh. He was serious. “He was absolutely right,” said Parker. “We had to edit.”
Parker used the word ‘edit’ not in a design sense but in the context of making business decisions. Editing also leads to great product designs and effective communications. According to Steve Jobs, “People think focus means saying yes to the thing you’ve got to focus on. But that’s not what it means at all. It means saying no to the hundred other good ideas that there are. You have to pick carefully. I’m actually as proud of the things we haven’t done as the things I have done. Innovation is saying ‘no’ to 1,000 things.”
The simple answer: While anyone can learn the principles that drive Apple’s innovation, few businesses have the courage to do so. It takes courage to reduce the number of products a company offers from 350 to 10, as Jobs did in 1998. It takes courage to remove a keyboard from the face of a smartphone and replace those buttons with a giant screen, as Jobs did with the iPhone. It takes courage to eliminate code from an operating system to make it more stable and reliable, as Apple did with Snow Leopard. It takes courage to feature just one product on the home page of a Web site as Apple does with each new major product launch. It takes courage to make a product like the iPad that is so simple a child can use it. And it takes courage to eliminate all of the words on a PowerPoint slide except one, as Steve Jobs often does in a presentation.